KIA partnered with Innocean and Thinkingbox to create this projection mapping ad campaign in late 2016. 3 different car models were placed inside these large red cubes and installed in high pedestrain traffic locations in Vancouver, Montreal and Toronto.
As Content Project Lead my primary tasks included:
For the Sportage, Kia wanted to show the evolution of the car from drawing room to showroom. Here is a video of the experience itself, along with a sneak peak of the animated textures that got wrapped onto the surfaces of the car and the cube.
Kia Soul
Kia Forte